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As a self-storage operator you naturally want to be successful. That’s only possible if you have a good profitable company. That can be quite difficult when you operate in a market with a lot of competition. However, if you pay sufficient attention to the things below, you might profit from it.

If there was a self storage podium, we would jump on it and exclaim, “If you want to enter the self storage market or think about expansion; start with a feasibility study!” Market research is more important than ever, especially now that so many new square meters of self storage rental are coming on to the market. After all, you want to invest heavily. Then of course it pays to make a good estimate in advance whether this investment is profitable.

Last year we were able to install a number of Z-Boxes at Opslagbox Zutphen. That was satisfying for both parties. After a trial period, StorageBox Zutphen has therefore decided to have a full Storage Park realized by us.

We would like to draw your attention to an interesting video on cnbc’s website. ‘How self storage companies make billions’. Within ten minutes you will be aware of the latest developments in the American self storage market, which are often clues to future developments in Europe. See our summary below or watch the video for yourself.

One of our most recent renditions took place in Baarn. I.H.P. Beheer B.V. is taking advantage of our smart short-lease construction and is now offering storage space in Baarn. This is done in collaboration with Storage Share.

Sometime last week I received another rebuke late in the afternoon from Peter, our copywriter, that I should hurry up with my contribution to the last Storage World of this year. The severe lockdown hung in the air and Storage World, of course, must ship on time.

This year showed us once again how difficult it can be to make predictions or goals come true. Customers who “just stayed loyal” to you this turbulent year or signed up new despite everything are crucial to the success of your business and therefore certainly deserve a token of appreciation. So that they remain customers in 2021….

Are you thinking of offering (extra) outdoor storage? It is often difficult to visualize in advance what that would look like. To get a good impression of the placement possibilities, we can create a 2D map and 3D impression of the potential location for you. I would like to tell you how this process works in a number of steps.

The Z-box allows you to offer storage space that puts regular shipping container storage far in the shade. You can check it on our website and our storage park. But did you already know that the Z-Box can be transformed into a very attractive storage unit for 4 motorcycles by means of smart compartmentalization? Niels Fokkema of ikwilopslagruimtehuren.nl (I want to rent storage.nl) can talk about it.

Following Warren Buffett, Bill Gates is also stepping into the storage world. The world’s richest man invests in the eighth largest self-storage company StorageMart. “The self-storage sector is evolving rapidly and companies that can leverage technology, improved operations and an unforgettable customer experience will do better,” said Cris Burnam, CEO of StorageMart.

Daan Lion:
“As part of our ‘marketing boost,’ we can also design an attractive website for you. But what does a good website need to meet? I would like to share some tips and tricks with you.”

Recently, the environmental plaza housed at our outdoor site in Deventer was discontinued. We took that opportunity to create a full-fledged storage park where you can, at your leisure, come and see all the storage options.

Many business owners would like to increase sales and profits. For that, it is necessary to grow further. And to grow, you will need to invest.
There is a clever way to still be able to grow without having to make large investments.

Maarten Streppel:
“All fairs and meetings centered on storage have been cancelled for the rest of this year. The outlook for 2021 is uncertain. But, do we actually still need these trade shows?”

Last month, news reached us that the investment vehicle Berkshire Hathaway, the company of famed investor Warren Buffett, will become active in the U.S. self-storage market. What does that mean for the market?